STUFF exists to support men as they navigate a new era of masculinity.




STUFF is an uncomplicated brand, with purpose.

We’re keeping personal care simple for men. Do you need stuff for the shower? For your face? How about your hair, pits and, ah, other bits? Then this is your lucky day because we’ve got you sorted: you’ll be looking and feeling the goods in no time.





Why now?


Our products


Hunter Johnson

From the founder


We do good stuff too

We’re proud to partner with The Man Cave, a leading preventative mental health and emotional intelligence service for young men. 

For every $1000 in sales, STUFF will sponsor one boy to experience one of The Man Cave's life-changing programs. How good!

Together, we exist to support men as they navigate the world, because there’s no point looking fresh on the outside if the inside is starting to smell, well, a little off. We mean that as a metaphor, yeah? We don’t actually expect you to smell your insides. Please don’t try that.